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LEADING DISCUSSIONS

THOUGHT PIECES

We keep our members up-to-date with monthly whitepapers that delve deeper into the latest standards, best industry practice and strategic branding. 

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LEADING DISCUSSIONS ON BRAND VALUATION AND EVALUATION

Brand Finance regularly presents at world leading universities and organisations on the latest developments in brand standards and best practise.

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BRAND FINANCE FORUMS

Brand Finance forums attract CEOs and CMOs of global brands, senior investors, analysts, marketers and journalists who are keen to learn more about the links between brands, strategy and financial performance. 

  

We host high-profile industry expert speakers who explain how they use brand strategy to maximise financial performance. 

  

Our forums are held globally throughout the year – previous forums took place in the UK, US, China, Japan, South Africa, Singapore, Malaysia, Indonesia and Spain.

ATTENDEES

36% Head of Brands

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33% COOs and CMOs & Senior Members

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15% Consultant, Analysts

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12% CEOs, Board Members

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4% Others

ADVOCATING FOR BRANDS IN THE BOARDROOM 

Launch events: Global 500 Most Valuable Brands launched in Davos

“THE ROLE OF CEOS IN SHAPING BRANDS AND REPUTATION”

Since 2019, Brand Finance has been launching its flagship Global 500 report, ranking the world’s most valuable and strongest brands, at the World Economic Forum in Davos.

 

The additional exposure gained from our presence in Davos, as well as organic Y-O-Y growth, resulted in over 10,000 unique downloads of the Brand Finance Global 500 2019 report within the first two days of its launch.

 

There have 30,000 unique downloads of the report since. With a predicted 90,000 downloads over the course of its publication. 

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